WAHM Blog

If you add articles to your website or niche content to your blog you should already know the importance of your keywords. If you are new to running a website or blog, check out our niche website article marketing.

What is a Keyword?
A keyword is a word that is going to be placed in your article several times, not just once as that would make every word a keyword. When a search engine spider sees that you have a word placed several times in an article, it will determine that your page may be useful to users that search for that keyword.

What is a keyphrase?
A keyphrase is a combination of words that may be used to search for your content. Example, the word {designer} is a keyword and the words {professional website designer} is a keyphrase.

When creating your niche content you want to use your keywords and keyphrases, however not to many time! Over using a keyword is also called keyword stuffing and the major search engines will penalize your site and your page for doing such.

What is Keyword Density?
Keyword density is how many times your keyword is placed in your article or content. Most article marketers use a percentage to determine how many times to use a keyword in an article. For instance, if you have a 500 word article and want to achieve a keyword density of 5%, then you will need to have the keyword in your article exactly 25 times.

You can find hundreds of resources and guides recommending one keyword density over another and the reasons behind the logic.

It is important to place keywords so that there are more at the beginning and end to produce an hour glass effect. Having the right keyword density in your article makes it more likely that you will make money off of that article because it will rise in the search engine results.

Keyword density and placement of keywords are important parts of optimizing your articles for search engines. So, remember to use enough but not to many!

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A Press Release is an announcement that seeks to draw media attention to a specific event, product launch, promotion or new business. A press release can be sent to media or to press release websites via email, fax, or snail mail. They can also be accompanied by a sales or pitch letter.

A press release can increase traffic to your website, help SEO efforts, and gain allot of attention to your business, no matter what type of business you run.

Any time I launch a new website, sponsor an event or have a promotion I submit a press release to the major press release directory websites. It has worked very well for my businesses over the last few years.

A press release is an excellent way to promote your business!

There is never any guarantee your press release will be published however there are many tips to help increase your chances.

How To Make A Press Release- If you have never written a press release I would highly recommend hiring a press release writer to write it. A professionally written press release that is formatted properly can make the difference between a successful press release or a failure.

If you are the do-it-yourself type, you may find a press release kit helpful for guiding you in creating your own press release.

Here are some excellent press release samples:

• Project Working Mom
• PetCo
• Women Business Owners

Once you have a press release there are lots of ways to promote it online! It can be emailed to any webmaster whom you think may be interested. Put your release headline as the email subject, it can be faxed to any journalist for any newspaper nationwide or can be submitted to major press release distributors.

You can also submit your press release too: (some are free and some are paid)

• Pr Web - (one of the best)
• Free Press Release
• Open PR 
• 24/7 Press
• Add PR
• i Newswire
• Press Release 365

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Making money from articles on our website or blog is an easy thing to do. To get started making money with articles, you will need a variety of good affiliate links that will help to generate revenue. It is important that you know where to find affiliates and that you choose the best affiliates for your niche site.

When you pick an affiliate, it is important that you determine which companies you will profit best from based on the frequency that the product is likely to sell. There are several types of affiliates and some will offer you more money from a sale than others will.

Before you get hazy-eyed by dollar signs, however, remember some products are bound to sell more than others. If you sell on product four times a year from a little known company that gives you $100 per sale or sell a well known product 3 times a week at the rate of $10 per sale, then you will make much more money with the $10 per sale product. Often times large well known companies will offer a very small profit per sale because they are established and know that their product is likely to sell well. Small, unknown companies, on the other hand, need all of the promotion they can get. Also, because they are unknown, their products are likely to sell less frequently.

The most important rule when picking affiliates to promote on your site is to pick products that would be of interest to those who would visit your site or blog. Otherwise you will be promoting a product to a group of people who do not even want nor need it. If your niche site targets parents of young children, then promote baby products, coupons, ect.

If your niche site targets pets, then promote pet products or services. If you promote baby products to gardeners, you are almost guaranteed to not make a profit no matter how much money the affiliate company offers for a sale.

There are two main ways to find an affiliate company for your niche website. You can sign up with an affiliate marketing network company that manages the accounts of hundreds of companies or you can join individual affiliate programs.

In my experience in affiliate marketing, affiliate networks are much easier to keep track of for many reasons.

1. They offer real time stats for every product you promote.
2. They pay affiliates on time.
3. They typically offer allot of marketing material for marketers.

If you need help selecting the best affiliate programs, see our How To Pick Affiliate Programs post. If you are writing articles for your website but also submitting them to article directories, you may be interested in my review of an Article Submission Software.

PS: If you use Google Adsense on your article pages, check out these ways to make more money with Adsense.

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