Recruiting For Long Term Benefits
Being in the direct sales and network marketing business for many years I have realized that in my own business I like to recruit for the long term benefits. Meaning I want to bring in people who are serious and people who will stick out a business for the long haul.
I have heard over and over in the mlm business people complaining that the person who recruited them lied to them. Unfortunately, it happens all the time. False hype and promises only lead people into a business for short terms.
Not only that but is scares people from ever trying another home business again, becuase they are scared as to what they can believe or not.
I have always been upfront and honest with people about what they will be doing, how much they can make and how much time they would need to invest. Now, because I do give allot of info upfront, it can be overwhelming a bit, but the people who are serious and they people who are truly looking for a long term business appreciate the fact I am upfront with them.
I never understood why many recruiters will spend the time Bs’ing people just for them to join this month or if they are lucky for them to stay around for two months.
When I take the time to talk to someone I do not want to be wasting my time. I have found with my business that when I am upfront with people and answer questions honestly the people who follow are serous and they know everything they need to know to make a good decision as to if the business is for them or not.
I have always looked at it like this. If I bring in 20 people this month and they all stick around that is better than if I sponsored 40 people and 30 quit next month.
People always ask me how I have built such large teams…. and that is how. I recruit for long term not for short term fast cash.
What do you think? Have you ever had a bad experience with a company because you were told incorrect information?
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February 24th, 2008 at 4:00 pm
I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.
Chris Tackett
February 25th, 2008 at 11:42 am
I have always been dubious about MLM for this very reason. I’ve looked into some, but always heard unrealistic things like how much money I can make in two weeks and how it’s easy work. MLM dosen’t sound like easy work - it sounds really hard!
Zoe
http://www.flexibleworkinglife.com
February 25th, 2008 at 8:47 pm
Hi Zoe
MLM is not a hard business, really. It just takes some good training on how to work a network marketing business with success.
February 27th, 2008 at 11:14 am
I have to agree with you. When are are training someone you want them to stick with you for the long haul.
February 27th, 2008 at 6:02 pm
I am just starting out exploring online business, learning about affiliate marketing. Thanks for the good advice.
I found that even if you bring in 20 people who are sold on the concept, but for one reason or another, a good percentage will still drop out. You must be really good to recruit 20 and turn all 20 into productive agents.
Katy’s last blog post..The foundation of discipline
February 27th, 2008 at 9:33 pm
Katy,
You are right no matter how good you are at prospecting, you will have some who just never get it. BUT I have found if you are 100% upfront about everything the people who do decide to give a business a try and going to really work at it to make it work. So your retention rate will stay high because they people who have come into the business already know exactly what to expect.
Tara